The Hamilton-based company, backed by investment from Movac, commercially launched its service last week after several months of testing. It has six staff, spread across NZ and India.
IndieReign offers a software video player that can be embedded into any website. It allows a movie to be bought and downloaded, or rented and streamed. .
Full high definition files are supported, though step-down options are also available.
Indie Reign is on the Kiwi Landing Pad’s new Catapult programme, which means White will spend four weeks immersing himself in the US, learning the market.